Lauching of International Islamic Fair (IIF) 2016

Published On : August 8, 2016 at 2:38 am



Thursday, June 30th 2016 marks an important day for International Islamic Fair: it is on that day that International Islamic Fair or IIF 2016 was first introduced to the general public. Taking place in Jakarta’s Balai Kartini near the end of Ramadhan, the event, which was simultaneously a press conference as well as a fast-breaking feast, was attended by no less than 30 print, electronic, and online media.


IIF 2016 is an international-scale program that is envisioned to become a medium of unity for the global Islamic communities, be they member nations of the Organization of Islamic Cooperation (OIC) or otherwise, through activities that promote cultural exchange, education, tourism promotion, and halal cuisine. This program aims to cement socioeconomic, cultural, and education cooperation between Islamic communities worldwide, as well as becoming a recurring event.


International Islamic Fair, which in 2016 sports the theme Promoting Progress, Edifying The Globe, will be held on October 20-23 2016 in the Jakarta International Expo (JIEXPO), Kemayoran, Jakarta. This event is fully supported by the Indonesian Ministry of Religious Affairs, the Indonesian Ministry of Tourism, the Indonesian President’s special envoy to the Middle East, the Organization of Islamic Cooperation (OIC), and the Middle East Chamber of Commerce.


IIF 2016, which will be organized by Terra Convexindo Ltd. will include the following activities:

  • Islamic Culture Expo: showcases pavilions and artistic attractions from participating nations.

  • Islamic Fashion: showcases a fashion show, seminars, talkshows, competitions, exhibitions & bazaars, and meet & greets.

  • Islamic Food & Beverage: includes talkshows, competitions, blind food tasting, kids’ cooking class, chef cooking demo, and a chef battle.

  • Islamic Education & Book Fair: includes talkshows, seminars, book reviews, competitions, a science and technology fair, and a book fair.

  • Islamic Travel: an expo on travel, hajj, and umrah.


One of the fields that will receive special attention in IIF 2016 is education. This was emphasized by Magda Safrina, Chief Executive of IIF 2016. “Education, specifically Islamic education, is a field that receives a relatively large amount of attention in this event, which involves around 20 Organization of Islamic Cooperation member nations. We will hold no less than 15 competitions involving school and college students to explore the potential of Islamic education, among them the International Muslim Science Olympiad.”


The field of education is represented by the category of Islamic Education and Book Fair. Another event that is part of the category, and one of IIF 2016’s main events, is the International Research Paper Competition. “This forum aims to generate new initiatives in the education world, which will culminate in concrete contributions to Indonesia. As well, the program will involve a number of educational institutions both local and abroad, which will play a part in educating students in the event,” said Magda Safrina.

Ir. H Wahyuddin, Deputy GM of the Bandung Division of Telkom Ltd., has expressed his enthusiasm in supporting activities promoting Islamic education. He has taken concrete steps in doing so by setting up the larning media PaDi (Pustaka Digital, or Digital Library). “We hope that through IIF 2016, PaDi can spread to 1000 Islamic boarding schools,” said Wahyuddin.


Support for IIF 2016 was also expressed by Aditya Perdana, the Assistant of Economy and Infrastructure for the Indonesian President’s special envoy to the Middle East and Organization for Islamic Cooperation (OIC).


Meanwhile, for the field of fashion, Taruna K. Kkusmayadi, Founder of the Indonesian Fashion Chamber (IFC) said, “Indonesia’s muslim fashion industry has been acknowledged by a number of countries. However, for the time being, Indonesia does not have a specialized market that aims to sell muslim clothes to middle- and upper-class buyers. I hope that IIF 2016 can help in encouraging related parties in actualizing a world-class market for the muslim fashion industry in Indonesia.”


Also present in this press conference were Helmy G Shebubakar (Vice Chairman Permanent Committee for The Middle East & OIC Countries Kamar Dagang dan Industri Indonesia), Chef Kungfu Muto, His Excellency Mr. Muhamed Cengic (Ambassador of Bosnia Herzegovina), Mr. Khalid Tageldein Hussein (Representative of Qatar Embassy), as well as a representative of the Thai Embassy.